Redesign of Gooey.AI Website

Redesign of Gooey.AI Website

Redesign of Gooey.AI Website

Redesign of Gooey.AI Website

Redesign of Gooey.AI Website

Redesign of Gooey.AI Website

Gooey.AI Redesign Mockup On Mac
Gooey.AI Redesign Mockup On Mac
Gooey.AI Redesign Mockup On Mac
Gooey.AI Redesign Mockup On Mac
Gooey.AI Redesign Mockup On Mac
Gooey.AI Redesign Mockup On Ipad
Gooey.AI Redesign Mockup On Ipad
Gooey.AI Redesign Mockup On Ipad
Gooey.AI Redesign Mockup On Ipad
Gooey.AI Redesign Mockup On Ipad

Key Problems with Old Design

Key Problems with Old Design

1

Excessive verbose content frustrating users

1

Excessive verbose content frustrating users

1

Excessive verbose content frustrating users

2

Cluttered layout making information difficult to find

2

Cluttered layout making information difficult to find

2

Cluttered layout making information difficult to find

3

Repetitive sections causing ignorance

3

Repetitive sections causing ignorance

3

Repetitive sections causing ignorance

4

Poor hierarchy and lack of structure

4

Poor hierarchy and lack of structure

4

Poor hierarchy and lack of structure

Overview

Gooey.AI sought to overhaul its static website to better convey its mission as a generative AI platform. The old site suffered from clutter, repetition, and readability issues that hindered user experience. My redesign aimed to create a clean, engaging interface optimized for usability.

Gooey.AI Redesign Mockup On Mac

My Design Approach

My Design Approach

1

Simplifying and streamlining all content

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Simplifying and streamlining all content

1

Simplifying and streamlining all content

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Implementing clear information architecture

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Implementing clear information architecture

2

Implementing clear information architecture

3

Establishing visual hierarchy and structure

3

Establishing visual hierarchy and structure

3

Establishing visual hierarchy and structure

4

Applying UI/UX best practices for aesthetics and usability

4

Applying UI/UX best practices for aesthetics and usability

4

Applying UI/UX best practices for aesthetics and usability

Result

The result is a minimalist, user-centric website where visitors can easily grasp Gooey.AI's value proposition as a code-free AI platform. By decluttering, enhancing findability, and adding dynamic elements, the redesigned site aims to deliver an intuitive, visually appealing journey optimized for its users' needs.

Conclusion

This project reiterated the power of simplicity and intentional design. Refining core content and experiences creates focus rather than overwhelming users. The shift to a dynamic site also reinforced that engagement and utility can harmonize for impactful user experiences when designed intentionally.

Interested in exploring the complete Figma Design file and going through the project details? Schedule a call with me below.